Modern parenting seems to come with an unspoken expectation: document every milestone, every smile, every “first.” But when you’re in the thick of it – tired, emotional and overwhelmed, that pressure can feel heavy. Capturing memories shouldn’t feel like another thing to keep up with. You don’t need to do everything. You don’t need to […]

The early days of parenthood pass in a blur. Sleepless nights, long days, blurry eyes, endless nappy changes, and countless feeds! And before you know it, those moments you think you’ll never forget about have passed in a flash and become a distant memory. We all take photos, of course (hundreds of them some days!) […]

There are few things that feel as precious as holding your baby’s tiny hand or tracing the curve of their foot. Those details change so quickly, often before we even realise it. Capturing baby handprints and footprints is one of the simplest and most meaningful ways to preserve that fleeting moment in time. But for […]

In September 2025, we were proudly announced as the My Baba Awards 2025 Best Nursery Accessory winner at The Baby Show Olympia. Our ABC Animals Keepsake Book received the top award in this highly competitive category, marking an incredible milestone for our small UK family business. What Are the My Baba Awards? The My Baba […]

We have been shortlisted as a Finalist in the ‘Best New Business’ category in the Stratford-Upon-Avon Herald Business & Tourism Awards 2025. Winners to be announced in October.

In July 2025, we celebrated an incredible fundraising success after launching a Crowdfunder campaign to support UK NICUs and bereavement suites. In just 30 days, we raised £1,904 thanks to the generosity of our community. Because of this support, we can now fund hand and footprint memory kits for families experiencing baby loss. Why We […]